Client is seeking bloggers for a sponsored email campaign. Client will select 10 bloggers for this campaign. The selected bloggers will be required to send out one (1) dedicated email newsletter with one (1) tracking link to their audience.
Story Tyke will provide key messages and content to utilize in e-mail posts. Story Tyke is a free bedtime email subscription for busy parents, created by a husband and wife team. It removes the need to search online or create a story from scratch by delivering an original bedtime story right to your inbox at 6 p.m. Sunday through Thursday nights. Their goal is to increase email subscribers to their free service, which is currently without ads. It is not revenue-generating for them, so their budget is limited. Their future intention is to have each email story sponsored by one brand, to limit advertisement, as many existing similar services contain numerous ads within the emails. Story Tyke wishes to engage US-based consumers via bloggers with audiences of predominantly female parents/ caretakers (ages 25-45) of children (ages 4-8).

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Time­frame: Email to be sent out by 3/12/21. Performance reporting (i.e. open rate, CTR) due by 3/19/21.

Sponsored Email Blog­ger Respon­si­bil­i­ties:

  1. Send out one dedicated email to their email list promoting the client’s services according to client guidelines.
  2. Invoice Agency, not Client, for payment.
  3. Disclose compensation as per FTC guidelines

Blogger Compensation: $75 via PayPal

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