Project Description

In Jan­u­ary 2016, Blog­gin’ Mamas orga­nized and host­ed a bilin­gual Twit­ter Par­ty to pro­mote the launch of the Talk­ing Tom Bub­ble Shoot­er App. We uti­lized the #Toms­Bub­bles hash­tag. Out­fit 7 spon­sored an iPad Air, as well as gift vouch­ers to the Talk­ing Tom store as prizes. 
 
We achieved the fol­low­ing results dur­ing the main event:
 
  • 54,014,657 Time­line Deliveries/Impressions.
  • 1,673,883 Reach.
  • Eight (8) Pre-Chat Blog­posts with Social Media Ampli­fi­ca­tion.
  • 6,237 Tweets.
  • 92.3% of Tweets were @Mentions or RT’s= High Engage­ment Rate.
  • 489 Tweets with Media (Pictures/ Videos).
  • 226 Con­trib­u­tors.
  • 179  RSVP’s.